{"id":18603,"date":"2026-01-21T01:30:17","date_gmt":"2026-01-21T07:30:17","guid":{"rendered":"https:\/\/kioongo.com\/marketing\/pymedigital\/?p=3919"},"modified":"2026-01-22T16:50:08","modified_gmt":"2026-01-22T22:50:08","slug":"la-demanda-y-su-importancia-en-marketing","status":"publish","type":"post","link":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/","title":{"rendered":"La demanda y su importancia en marketing"},"content":{"rendered":"\n<p>Bien se sabe que el cliente puede llegar solo sin la necesidad de atraerlo, pero tambi\u00e9n es importante que nos comuniquemos de la misma manera que ellos. Este es el papel de una disciplina basada del marketing online denominada\u00a0<strong>Generaci\u00f3n de Demanda<\/strong>\u00a0(Demand Generation).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-en-que-consiste\">\u00bfEn que consiste?<\/h2>\n\n\n\n<p>Es la aplicaci\u00f3n de estrategias de marketing que aumentan el inter\u00e9s y visibilidad de los productos o servicios de una marca, mayormente publicados en un sitio web.<\/p>\n\n\n\n<p>Se debe tener muy en claro que no siempre se va a tratar de garantizar una  comprar, sino de interesarse tambi\u00e9n en que ellos quieran aprender m\u00e1s sobre lo que se les muestra, conocer m\u00e1s de la empresa.<\/p>\n\n\n\n<p>Es en ese momento que la estrategia hace su entrada, que tiene como objetivo juntar los programas de marketing con los procesos de ventas ; sacando cualquier barrera que pudiera existir entre la marca y el cliente. Esta actividad es competencia del\u00a0<a href=\"https:\/\/mktmarketingdigital.com\/\"><strong>equipo de marketing digital<\/strong><\/a>.<\/p>\n\n\n\n<p>Entonces, son varios los componentes que integran un proceso de\u00a0<a href=\"https:\/\/mktmarketingdigital.com\/servicios\/\"><strong>generaci\u00f3n de demanda<\/strong><\/a>, los cuales var\u00edan de acuerdo con el tama\u00f1o y complejidad de una venta. Estos componentes son:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>La concienciaci\u00f3n <\/li><li>La relevancia <\/li><li>Posicionamiento <\/li><li>La validaci\u00f3n<\/li><li>La opini\u00f3n generada de los productos <\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-requerimientos-para-una-campa-a-de-generaci-n-de-demanda\"><strong>Requerimientos para una campa\u00f1a de generaci\u00f3n de demanda<\/strong><\/h2>\n\n\n\n<p>Los programas de\u00a0<strong>generaci\u00f3n de demanda<\/strong> se apoyan en la serie de acciones de marketing que generan leads ; as\u00ed como tambi\u00e9n con acciones y procesos m\u00e1s usuales como Branding, Optimizaci\u00f3n para Motores de B\u00fasqueda, Marketing Viral, Social Media Marketing, Email Marketing y Search Marketing.<\/p>\n\n\n\n<p>A trav\u00e9s del proceso se van desarrollando otras variantes que permiten facilitar la\u00a0<a href=\"https:\/\/mktmarketingdigital.com\/nosotros\/\"><strong>captaci\u00f3n de leads<\/strong><\/a>. Tal es el caso de versiones demo, webinars, descargas gratuitas y whitepapers.<\/p>\n\n\n\n<p>Vale mencionar que la\u00a0<strong>generaci\u00f3n de demanda<\/strong>\u00a0no es lo mismo que el proceso de venta o conversi\u00f3n; la segunda es una tarea totalmente independiente que ocurre una vez dada la generaci\u00f3n.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bien se sabe que el cliente puede llegar solo sin la necesidad de atraerlo, pero tambi\u00e9n es importante que nos comuniquemos de la misma manera que ellos. Este es el papel de una disciplina basada del marketing online denominada\u00a0Generaci\u00f3n de Demanda\u00a0(Demand Generation). \u00bfEn que consiste? Es la aplicaci\u00f3n de estrategias de marketing que aumentan el [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3920,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_joinchat":[],"footnotes":""},"categories":[835,632,826,167,689],"tags":[870,394,40,207],"class_list":["post-18603","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automatizacion-y-funnel-marketing","category-estrategias-de-marketing-digital-para-tu-negocio","category-casos-de-exito-y-aprendizaje-en-publicidad-con-anuncios","category-estrategia-y-posicionamiento-digital","category-el-mundo-del-marketing-digital","tag-demanda","tag-emprendimiento","tag-marca","tag-marketing-digital"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v25.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La demanda y su importancia en marketing - Go Digital<\/title>\n<meta name=\"description\" content=\"La demanda consiste en crear deseo por nuestro producto o servicio en las mentes de nuestro mercado potencial.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La demanda y su importancia en marketing\" \/>\n<meta property=\"og:description\" content=\"La demanda consiste en crear deseo por nuestro producto o servicio en las mentes de nuestro mercado potencial.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-21T07:30:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-22T22:50:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2023\/08\/Diseno-sin-titulo-86.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1025\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59\"},\"headline\":\"La demanda y su importancia en marketing\",\"datePublished\":\"2026-01-21T07:30:17+00:00\",\"dateModified\":\"2026-01-22T22:50:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\"},\"wordCount\":343,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage\"},\"thumbnailUrl\":\"\",\"keywords\":[\"Demanda\",\"emprendimiento\",\"Marca\",\"marketing digital\"],\"articleSection\":[\"Automatizaci\u00f3n y funnel marketing\",\"Branding Digital\",\"Casos de \u00c9xito y Aprendizaje en Publicidad con anuncios\",\"Estrategia y Posicionamiento Digital\",\"Tendencias de mercado y oportunidades\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\",\"url\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\",\"name\":\"La demanda y su importancia en marketing - Go Digital\",\"isPartOf\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2026-01-21T07:30:17+00:00\",\"dateModified\":\"2026-01-22T22:50:08+00:00\",\"description\":\"La demanda consiste en crear deseo por nuestro producto o servicio en las mentes de nuestro mercado potencial.\",\"breadcrumb\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/kioongo.com\/marketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"La demanda y su importancia en marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#website\",\"url\":\"https:\/\/kioongo.com\/marketing\/\",\"name\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\",\"description\":\"La Agencia de Marketing Digital en M\u00e9xico, que posiciona NEGOCIOS en internet con estrategias creativas para VENDER m\u00e1s con| BRAND | SEM | SEO | CRO | FUNNELS | WEB.\",\"publisher\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\"},\"alternateName\":\"Agencia Marketing Digital \u25b7 KMD\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/kioongo.com\/marketing\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\",\"name\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\",\"alternateName\":\"Agencia y Academia de Marketing Digital \u25b7 Kioongo KMD\",\"url\":\"https:\/\/kioongo.com\/marketing\/\",\"logo\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#local-main-organization-logo\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/kioongo.com\/marketing\/author\/admin\/\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#local-main-organization-logo\",\"url\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png\",\"contentUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png\",\"width\":700,\"height\":200,\"caption\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"La demanda y su importancia en marketing - Go Digital","description":"La demanda consiste en crear deseo por nuestro producto o servicio en las mentes de nuestro mercado potencial.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/","og_locale":"es_ES","og_type":"article","og_title":"La demanda y su importancia en marketing","og_description":"La demanda consiste en crear deseo por nuestro producto o servicio en las mentes de nuestro mercado potencial.","og_url":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/","og_site_name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","article_published_time":"2026-01-21T07:30:17+00:00","article_modified_time":"2026-01-22T22:50:08+00:00","og_image":[{"width":1025,"height":576,"url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2023\/08\/Diseno-sin-titulo-86.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"admin","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#article","isPartOf":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/"},"author":{"name":"admin","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59"},"headline":"La demanda y su importancia en marketing","datePublished":"2026-01-21T07:30:17+00:00","dateModified":"2026-01-22T22:50:08+00:00","mainEntityOfPage":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/"},"wordCount":343,"commentCount":0,"publisher":{"@id":"https:\/\/kioongo.com\/marketing\/#organization"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage"},"thumbnailUrl":"","keywords":["Demanda","emprendimiento","Marca","marketing digital"],"articleSection":["Automatizaci\u00f3n y funnel marketing","Branding Digital","Casos de \u00c9xito y Aprendizaje en Publicidad con anuncios","Estrategia y Posicionamiento Digital","Tendencias de mercado y oportunidades"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/","url":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/","name":"La demanda y su importancia en marketing - Go Digital","isPartOf":{"@id":"https:\/\/kioongo.com\/marketing\/#website"},"primaryImageOfPage":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage"},"thumbnailUrl":"","datePublished":"2026-01-21T07:30:17+00:00","dateModified":"2026-01-22T22:50:08+00:00","description":"La demanda consiste en crear deseo por nuestro producto o servicio en las mentes de nuestro mercado potencial.","breadcrumb":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/kioongo.com\/marketing\/"},{"@type":"ListItem","position":2,"name":"La demanda y su importancia en marketing"}]},{"@type":"WebSite","@id":"https:\/\/kioongo.com\/marketing\/#website","url":"https:\/\/kioongo.com\/marketing\/","name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","description":"La Agencia de Marketing Digital en M\u00e9xico, que posiciona NEGOCIOS en internet con estrategias creativas para VENDER m\u00e1s con| BRAND | SEM | SEO | CRO | FUNNELS | WEB.","publisher":{"@id":"https:\/\/kioongo.com\/marketing\/#organization"},"alternateName":"Agencia Marketing Digital \u25b7 KMD","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kioongo.com\/marketing\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":["Organization","Place"],"@id":"https:\/\/kioongo.com\/marketing\/#organization","name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","alternateName":"Agencia y Academia de Marketing Digital \u25b7 Kioongo KMD","url":"https:\/\/kioongo.com\/marketing\/","logo":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#local-main-organization-logo"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#local-main-organization-logo"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"Person","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59","name":"admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/kioongo.com\/marketing\/author\/admin\/"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/la-demanda-y-su-importancia-en-marketing\/#local-main-organization-logo","url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png","contentUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png","width":700,"height":200,"caption":"KMD: \u25b7Agencia de Marketing Digital by Kioongo"}]}},"_links":{"self":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/18603","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/comments?post=18603"}],"version-history":[{"count":1,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/18603\/revisions"}],"predecessor-version":[{"id":29499,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/18603\/revisions\/29499"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/media?parent=18603"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/categories?post=18603"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/tags?post=18603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}