{"id":21359,"date":"2026-01-21T01:30:17","date_gmt":"2026-01-21T07:30:17","guid":{"rendered":"https:\/\/kioongo.com\/marketing\/?p=21359"},"modified":"2026-01-22T16:50:55","modified_gmt":"2026-01-22T22:50:55","slug":"dominos-vs-pizzerias-locales","status":"publish","type":"post","link":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/","title":{"rendered":"Domino\u2019s vs. Pizzerias Locales."},"content":{"rendered":"\n<p>Ante la llegada de la pandemia y las restricciones, que se deb\u00edan tener, para la venta de alimentos, Domino\u00b4s, con el tiempo,&nbsp;<strong>se vio obligado a cerrar, la \u00faltima tienda<\/strong>.<\/p>\n\n\n\n<p><strong>EPizza Spa<\/strong>, era la compa\u00f1ia, encargada de la cadena, de comida r\u00e1pida.&nbsp;<strong>Se declar\u00f3 en banca rota, desde abril de este a\u00f1o, debido a la fuerte competencia, de pizzerias locales<\/strong>. Sabiendo que Italia, es el pa\u00eds de origen de este platillo, tuvieron la ambici\u00f3n de querer formar parte de la competencia, pero no se esperaban lo que pasar\u00eda, al a\u00f1adirle el toque americano.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-porque-domino-s-no-era-competencia\">\u00bfPorqu\u00e9 Domino\u2019s no era competencia?<\/h2>\n\n\n\n<p>Lo que llev\u00f3 a&nbsp;<strong>Domino\u00b4s<\/strong>&nbsp;a estar en desventaja, fue el hecho de que los restaurantes locales, comenzaron a incluir servicios de entrega a domicilio, debido a las restricciones de la&nbsp;<a href=\"https:\/\/www.grupoendor.com\/estrategias-de-marketing-post-covid-19\/\" target=\"_blank\" rel=\"noreferrer noopener\">pandemia<\/a>. La cadena, al no contar con esta opci\u00f3n,<strong>&nbsp;les empez\u00f3 a afectar en ventas<\/strong>, hasta llegar al punto actual.<\/p>\n\n\n\n<p>Adem\u00e1s de recalcar, que el orgullo de los italianos, hacia su patria, igual fue un factor que opaco a&nbsp;<strong>Domino\u00b4s, d\u00e1ndose cuenta, que las pizzas al estilo americano, no era su fuerte<\/strong>. Para el a\u00f1o 2020,&nbsp;<a href=\"https:\/\/www.grupoendor.com\/netflix-microsoft-estrategias\/\" target=\"_blank\" rel=\"noreferrer noopener\">EPizza Spa<\/a>, ten\u00eda 23 sucursales operando, al rededor de Italia y otras cuantas compartidas, con socios.<\/p>\n\n\n\n<p><strong>El \u00faltimo restaurante Domino\u00b4s Pizza<\/strong>, dej\u00f3 de brindar servicios el pasado 29 de Julio. Por m\u00e1s que se intent\u00f3 mantenerla disponible, la cadena ya contaba, con una deuda de 10,6 millones, que acarreaban desde el 2020.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/emprendedor.com\/wp-content\/uploads\/2022\/08\/Dominos-Pizza-mercado-italiano-1536x1024.jpg\" alt=\"\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-el-fracaso-de-domino-s\">El fracaso de Domino\u2019s<\/h2>\n\n\n\n<p><strong>Sin duda, el amor de los italianos hacia la pizza tradicional, es algo con el que una cadena como Domino\u00b4s, no pudo lidiar<\/strong>, el hecho de querer destacar, un platillo, con toque americano, se puede considerar como una&nbsp;<a href=\"https:\/\/www.grupoendor.com\/los-emojis-mejoran-las-estrategias-de-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">estrategia<\/a>, un poco beneficiosa.<\/p>\n\n\n\n<p>A pesar de esto, algunos italianos si quedaron impactados ante la noticia, al querer ordenar mediante la p\u00e1gina web y ya no poder completar su orden. \u00bfFue un proyecto muy ambicioso? \u00bfQue estrategia hubieras implementado? En <a href=\"https:\/\/kioongo.com\/marketing\/\">Kioongo Marketing Agency<\/a>, te ayudamos a crear estrategias que pueden puedes implementar, para tu negocio en el 2023. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ante la llegada de la pandemia y las restricciones, que se deb\u00edan tener, para la venta de alimentos, Domino\u00b4s, con el tiempo,&nbsp;se vio obligado a cerrar, la \u00faltima tienda. EPizza Spa, era la compa\u00f1ia, encargada de la cadena, de comida r\u00e1pida.&nbsp;Se declar\u00f3 en banca rota, desde abril de este a\u00f1o, debido a la fuerte competencia, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":21369,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_joinchat":[],"footnotes":""},"categories":[1037,826,167,1],"tags":[207,344,42],"class_list":["post-21359","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-de-estudio","category-casos-de-exito-y-aprendizaje-en-publicidad-con-anuncios","category-estrategia-y-posicionamiento-digital","category-vision-360","tag-marketing-digital","tag-online","tag-tendencias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v25.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Domino\u2019s vs. Pizzerias Locales. - Competencia<\/title>\n<meta name=\"description\" content=\"Desde su llegada en el 2015 a Italia, la cadena Domino\u00b4s Pizza, tuvo muchos problemas para conseguir clientes, La competencia es fuerte.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Domino\u2019s vs. Pizzerias Locales.\" \/>\n<meta property=\"og:description\" content=\"Desde su llegada en el 2015 a Italia, la cadena Domino\u00b4s Pizza, tuvo muchos problemas para conseguir clientes, La competencia es fuerte.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\" \/>\n<meta property=\"og:site_name\" content=\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-21T07:30:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-22T22:50:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"958\" \/>\n\t<meta property=\"og:image:height\" content=\"596\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59\"},\"headline\":\"Domino\u2019s vs. Pizzerias Locales.\",\"datePublished\":\"2026-01-21T07:30:17+00:00\",\"dateModified\":\"2026-01-22T22:50:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\"},\"wordCount\":367,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp\",\"keywords\":[\"marketing digital\",\"online\",\"Tendencias\"],\"articleSection\":[\"Casos de estudio\",\"Casos de \u00c9xito y Aprendizaje en Publicidad con anuncios\",\"Estrategia y Posicionamiento Digital\",\"Visi\u00f3n 360\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\",\"url\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\",\"name\":\"Domino\u2019s vs. Pizzerias Locales. - Competencia\",\"isPartOf\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp\",\"datePublished\":\"2026-01-21T07:30:17+00:00\",\"dateModified\":\"2026-01-22T22:50:55+00:00\",\"description\":\"Desde su llegada en el 2015 a Italia, la cadena Domino\u00b4s Pizza, tuvo muchos problemas para conseguir clientes, La competencia es fuerte.\",\"breadcrumb\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage\",\"url\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp\",\"contentUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp\",\"width\":958,\"height\":596},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/kioongo.com\/marketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Domino\u2019s vs. Pizzerias Locales.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#website\",\"url\":\"https:\/\/kioongo.com\/marketing\/\",\"name\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\",\"description\":\"La Agencia de Marketing Digital en M\u00e9xico, que posiciona NEGOCIOS en internet con estrategias creativas para VENDER m\u00e1s con| BRAND | SEM | SEO | CRO | FUNNELS | WEB.\",\"publisher\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\"},\"alternateName\":\"Agencia Marketing Digital \u25b7 KMD\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/kioongo.com\/marketing\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\",\"name\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\",\"alternateName\":\"Agencia y Academia de Marketing Digital \u25b7 Kioongo KMD\",\"url\":\"https:\/\/kioongo.com\/marketing\/\",\"logo\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#local-main-organization-logo\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/kioongo.com\/marketing\/author\/admin\/\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#local-main-organization-logo\",\"url\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png\",\"contentUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png\",\"width\":700,\"height\":200,\"caption\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Domino\u2019s vs. Pizzerias Locales. - Competencia","description":"Desde su llegada en el 2015 a Italia, la cadena Domino\u00b4s Pizza, tuvo muchos problemas para conseguir clientes, La competencia es fuerte.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/","og_locale":"es_ES","og_type":"article","og_title":"Domino\u2019s vs. Pizzerias Locales.","og_description":"Desde su llegada en el 2015 a Italia, la cadena Domino\u00b4s Pizza, tuvo muchos problemas para conseguir clientes, La competencia es fuerte.","og_url":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/","og_site_name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","article_published_time":"2026-01-21T07:30:17+00:00","article_modified_time":"2026-01-22T22:50:55+00:00","og_image":[{"width":958,"height":596,"url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp","type":"image\/webp"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"admin","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#article","isPartOf":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/"},"author":{"name":"admin","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59"},"headline":"Domino\u2019s vs. Pizzerias Locales.","datePublished":"2026-01-21T07:30:17+00:00","dateModified":"2026-01-22T22:50:55+00:00","mainEntityOfPage":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/"},"wordCount":367,"commentCount":0,"publisher":{"@id":"https:\/\/kioongo.com\/marketing\/#organization"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage"},"thumbnailUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp","keywords":["marketing digital","online","Tendencias"],"articleSection":["Casos de estudio","Casos de \u00c9xito y Aprendizaje en Publicidad con anuncios","Estrategia y Posicionamiento Digital","Visi\u00f3n 360"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/","url":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/","name":"Domino\u2019s vs. Pizzerias Locales. - Competencia","isPartOf":{"@id":"https:\/\/kioongo.com\/marketing\/#website"},"primaryImageOfPage":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage"},"thumbnailUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp","datePublished":"2026-01-21T07:30:17+00:00","dateModified":"2026-01-22T22:50:55+00:00","description":"Desde su llegada en el 2015 a Italia, la cadena Domino\u00b4s Pizza, tuvo muchos problemas para conseguir clientes, La competencia es fuerte.","breadcrumb":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#primaryimage","url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp","contentUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/12\/cadena-domino-pizza-cerro-tiendas_0_30_1200_747.webp","width":958,"height":596},{"@type":"BreadcrumbList","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/kioongo.com\/marketing\/"},{"@type":"ListItem","position":2,"name":"Domino\u2019s vs. Pizzerias Locales."}]},{"@type":"WebSite","@id":"https:\/\/kioongo.com\/marketing\/#website","url":"https:\/\/kioongo.com\/marketing\/","name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","description":"La Agencia de Marketing Digital en M\u00e9xico, que posiciona NEGOCIOS en internet con estrategias creativas para VENDER m\u00e1s con| BRAND | SEM | SEO | CRO | FUNNELS | WEB.","publisher":{"@id":"https:\/\/kioongo.com\/marketing\/#organization"},"alternateName":"Agencia Marketing Digital \u25b7 KMD","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kioongo.com\/marketing\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":["Organization","Place"],"@id":"https:\/\/kioongo.com\/marketing\/#organization","name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","alternateName":"Agencia y Academia de Marketing Digital \u25b7 Kioongo KMD","url":"https:\/\/kioongo.com\/marketing\/","logo":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#local-main-organization-logo"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#local-main-organization-logo"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"Person","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59","name":"admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/kioongo.com\/marketing\/author\/admin\/"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/estrategia-y-posicionamiento-digital\/vision-360\/dominos-vs-pizzerias-locales\/#local-main-organization-logo","url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png","contentUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png","width":700,"height":200,"caption":"KMD: \u25b7Agencia de Marketing Digital by Kioongo"}]}},"_links":{"self":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/21359","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/comments?post=21359"}],"version-history":[{"count":1,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/21359\/revisions"}],"predecessor-version":[{"id":34245,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/21359\/revisions\/34245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/media\/21369"}],"wp:attachment":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/media?parent=21359"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/categories?post=21359"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/tags?post=21359"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}