{"id":5719,"date":"2026-01-21T01:30:17","date_gmt":"2026-01-21T07:30:17","guid":{"rendered":"https:\/\/kioongo.com\/marketing\/?p=5719"},"modified":"2026-01-22T16:36:52","modified_gmt":"2026-01-22T22:36:52","slug":"el-marketing-y-la-psicologia","status":"publish","type":"post","link":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/","title":{"rendered":"EL MARKETING Y LA PSICOLOG\u00cdA"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-1024x1024.png\" alt=\"\" class=\"wp-image-5722\" srcset=\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-1024x1024.png 1024w, https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-300x300.png 300w, https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-100x100.png 100w, https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-600x600.png 600w, https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-150x150.png 150w, https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-768x768.png 768w, https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Explicaremos la relaci\u00f3n entre Marketing y Psicolog\u00eda<\/h2>\n\n\n\n<h4 class=\"wp-block-heading\">\u00bfPor qu\u00e9 es importante la psicolog\u00eda en el marketing?<\/h4>\n\n\n\n<p>La relaci\u00f3n entre ambos t\u00e9rminos, la\u00a0<strong>Psicolog\u00eda<\/strong>\u00a0estudia el comportamiento humano y el\u00a0<strong>Marketing<\/strong>\u00a0estudia el comportamiento humano; en el mercado, as\u00ed de ligada est\u00e1 la Psicolog\u00eda a la Mercadotecnia.<\/p>\n\n\n\n<p>La psicolog\u00eda tiene un importante papel en el marketing, ya que conoce c\u00f3mo funciona la mente humana; teniendo en cuenta los factores sociales, pol\u00edticos y culturales de su entorno. De esta forma puede influir en las decisiones de adquisici\u00f3n o compra de sus potenciales consumidores.<\/p>\n\n\n\n<p>Para esto debemos tener en cuenta que el marketing busca predecir las exigencias del usuario y conducir los mercados hacia la plena satisfacci\u00f3n; de las necesidades y servicios del consumidor.<\/p>\n\n\n\n<p>Toda buena estrategia de marketing no puede olvidar c\u00f3mo piensan los consumidores, qu\u00e9 necesidades tienen y cu\u00e1les son sus motivaciones. Por eso, la psicolog\u00eda es un pilar b\u00e1sico en el mundo de la Mercadotecnia.<\/p>\n\n\n\n<p>La psicolog\u00eda tiene un proceso compuesto por t\u00e9cnicas, herramientas y conocimientos que permiten conocer los est\u00edmulos; que m\u00e1s influyen en las personas, en qu\u00e9 se fijan y qu\u00e9 llama su atenci\u00f3n.<\/p>\n\n\n\n<p>Este proceso psicol\u00f3gico aplicado al marketing logra que este \u00faltimo se haga eco de todos esos impulsos; de una manera m\u00e1s evidente y atractiva, influyendo en la toma de decisiones de compra del consumidor.<\/p>\n\n\n\n<p>Dentro de las ramas de la psicolog\u00eda podremos encontrar muchas que nos ayuden a armar una buena estrategia de marketing o una buena publicidad; o si bien no contamos con el personal capacitado para hacer un buen estudio de mercado o somos emprendedores, podemos irnos por algo m\u00e1s b\u00e1sico; como la psicolog\u00eda del color o hacer nuestras propias encuestas para saber un poco mas<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">MARKETING DE EMOCIONES<\/h2>\n\n\n\n<p>Un claro ejemplo en el que la psicolog\u00eda es esencial para transmitir esas emociones que busca asociar a la marca; La lealtad hacia una marca se incentiva cuando existe y perdura una conexi\u00f3n emocional hacia ella.<\/p>\n\n\n\n<p>En el caso que comentaba de Apple, han utilizado la simplicidad, el dise\u00f1o minimalista; y, sobre todo, el deseo de convertirnos en parte de esta revoluci\u00f3n tecnol\u00f3gica; Las emociones son la raz\u00f3n principal por la que los consumidores prefieren los productos de una marca concreta.<\/p>\n\n\n\n<p>Por eso, para entender bien el comportamiento de compra del consumidor; hay que basarse en el conocimiento de las emociones y en su influencia para la toma de decisiones. para mas informaci\u00f3n haz click <a href=\"https:\/\/kioongo.com\/marketing\/\">aqui<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano; en el mercado, as\u00ed de ligada est\u00e1 la Psicolog\u00eda a la Mercadotecnia.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_joinchat":[],"footnotes":""},"categories":[173,166,690,687,670,1039],"tags":[174,23,158,427],"class_list":["post-5719","post","type-post","status-publish","format-standard","hentry","category-noticias-de-marketing-y-publicidad-herramientas-y-plataformas","category-noticias-de-marketing-y-tendencias","category-tips-de-marketing-inteligencia-artificial-aplicada","category-produccion-de-videos-para-redes-sociales","category-tendencias-de-marketing-digital","category-uncategorised","tag-emociones","tag-marketing","tag-mercadotecnia","tag-psicologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v25.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EL MARKETING Y LA PSICOLOG\u00cdA - Innovaci\u00f3n y tendencias tecnol\u00f3gicas<\/title>\n<meta name=\"description\" content=\"La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EL MARKETING Y LA PSICOLOG\u00cdA\" \/>\n<meta property=\"og:description\" content=\"La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\" \/>\n<meta property=\"og:site_name\" content=\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-21T07:30:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-22T22:36:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59\"},\"headline\":\"EL MARKETING Y LA PSICOLOG\u00cdA\",\"datePublished\":\"2026-01-21T07:30:17+00:00\",\"dateModified\":\"2026-01-22T22:36:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\"},\"wordCount\":443,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-1024x1024.png\",\"keywords\":[\"Emociones\",\"marketing\",\"Mercadotecnia\",\"PSICOLOGIA\"],\"articleSection\":[\"Herramientas y plataformas\",\"Innovaci\u00f3n y tendencias tecnol\u00f3gicas\",\"Inteligencia artificial aplicada\",\"Producci\u00f3n de video para redes sociales\",\"Tendencias de marketing digital\",\"Uncategorised\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\",\"url\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\",\"name\":\"EL MARKETING Y LA PSICOLOG\u00cdA - Innovaci\u00f3n y tendencias tecnol\u00f3gicas\",\"isPartOf\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-1024x1024.png\",\"datePublished\":\"2026-01-21T07:30:17+00:00\",\"dateModified\":\"2026-01-22T22:36:52+00:00\",\"description\":\"La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano.\",\"breadcrumb\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage\",\"url\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png\",\"contentUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png\",\"width\":1080,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/kioongo.com\/marketing\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"EL MARKETING Y LA PSICOLOG\u00cdA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#website\",\"url\":\"https:\/\/kioongo.com\/marketing\/\",\"name\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\",\"description\":\"La Agencia de Marketing Digital en M\u00e9xico, que posiciona NEGOCIOS en internet con estrategias creativas para VENDER m\u00e1s con| BRAND | SEM | SEO | CRO | FUNNELS | WEB.\",\"publisher\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\"},\"alternateName\":\"Agencia Marketing Digital \u25b7 KMD\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/kioongo.com\/marketing\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\/\/kioongo.com\/marketing\/#organization\",\"name\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\",\"alternateName\":\"Agencia y Academia de Marketing Digital \u25b7 Kioongo KMD\",\"url\":\"https:\/\/kioongo.com\/marketing\/\",\"logo\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#local-main-organization-logo\"},\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/kioongo.com\/marketing\/author\/admin\/\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#local-main-organization-logo\",\"url\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png\",\"contentUrl\":\"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png\",\"width\":700,\"height\":200,\"caption\":\"KMD: \u25b7Agencia de Marketing Digital by Kioongo\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"EL MARKETING Y LA PSICOLOG\u00cdA - Innovaci\u00f3n y tendencias tecnol\u00f3gicas","description":"La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/","og_locale":"es_ES","og_type":"article","og_title":"EL MARKETING Y LA PSICOLOG\u00cdA","og_description":"La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano.","og_url":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/","og_site_name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","article_published_time":"2026-01-21T07:30:17+00:00","article_modified_time":"2026-01-22T22:36:52+00:00","og_image":[{"width":1080,"height":1080,"url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png","type":"image\/png"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"admin","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#article","isPartOf":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/"},"author":{"name":"admin","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59"},"headline":"EL MARKETING Y LA PSICOLOG\u00cdA","datePublished":"2026-01-21T07:30:17+00:00","dateModified":"2026-01-22T22:36:52+00:00","mainEntityOfPage":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/"},"wordCount":443,"commentCount":0,"publisher":{"@id":"https:\/\/kioongo.com\/marketing\/#organization"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage"},"thumbnailUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-1024x1024.png","keywords":["Emociones","marketing","Mercadotecnia","PSICOLOGIA"],"articleSection":["Herramientas y plataformas","Innovaci\u00f3n y tendencias tecnol\u00f3gicas","Inteligencia artificial aplicada","Producci\u00f3n de video para redes sociales","Tendencias de marketing digital","Uncategorised"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/","url":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/","name":"EL MARKETING Y LA PSICOLOG\u00cdA - Innovaci\u00f3n y tendencias tecnol\u00f3gicas","isPartOf":{"@id":"https:\/\/kioongo.com\/marketing\/#website"},"primaryImageOfPage":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage"},"thumbnailUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1-1024x1024.png","datePublished":"2026-01-21T07:30:17+00:00","dateModified":"2026-01-22T22:36:52+00:00","description":"La relaci\u00f3n entre ambos t\u00e9rminos, la Psicolog\u00eda estudia el comportamiento humano y el Marketing estudia el comportamiento humano.","breadcrumb":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#primaryimage","url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png","contentUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2020\/05\/editable-1.png","width":1080,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/kioongo.com\/marketing\/"},{"@type":"ListItem","position":2,"name":"EL MARKETING Y LA PSICOLOG\u00cdA"}]},{"@type":"WebSite","@id":"https:\/\/kioongo.com\/marketing\/#website","url":"https:\/\/kioongo.com\/marketing\/","name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","description":"La Agencia de Marketing Digital en M\u00e9xico, que posiciona NEGOCIOS en internet con estrategias creativas para VENDER m\u00e1s con| BRAND | SEM | SEO | CRO | FUNNELS | WEB.","publisher":{"@id":"https:\/\/kioongo.com\/marketing\/#organization"},"alternateName":"Agencia Marketing Digital \u25b7 KMD","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/kioongo.com\/marketing\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":["Organization","Place"],"@id":"https:\/\/kioongo.com\/marketing\/#organization","name":"KMD: \u25b7Agencia de Marketing Digital by Kioongo","alternateName":"Agencia y Academia de Marketing Digital \u25b7 Kioongo KMD","url":"https:\/\/kioongo.com\/marketing\/","logo":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#local-main-organization-logo"},"image":{"@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#local-main-organization-logo"},"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"Person","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/9b5b9b3d1c630d30881a7295fc87cc59","name":"admin","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b56fefb69b5579b6a6c782343a3c60c15649d8ccfb3c5a58207db827fa8fcca3?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/kioongo.com\/marketing\/author\/admin\/"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/kioongo.com\/marketing\/noticias-de-marketing-y-tendencias\/el-marketing-y-la-psicologia\/#local-main-organization-logo","url":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png","contentUrl":"https:\/\/kioongo.com\/marketing\/wp-content\/uploads\/2022\/10\/kmd-kioongo-LOG-WEB.png","width":700,"height":200,"caption":"KMD: \u25b7Agencia de Marketing Digital by Kioongo"}]}},"_links":{"self":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/5719","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/comments?post=5719"}],"version-history":[{"count":1,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/5719\/revisions"}],"predecessor-version":[{"id":29881,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/posts\/5719\/revisions\/29881"}],"wp:attachment":[{"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/media?parent=5719"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/categories?post=5719"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kioongo.com\/marketing\/wp-json\/wp\/v2\/tags?post=5719"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}